People don’t buy what you do, they buy why you do it!
I’m a big believer in knowing why you’re in business and then building your identity around the answer to that QUESTion. Simon Sinek spoke at TED about this very idea and how it is realized in action by companies like Apple Computer.
Some franchisees are slaves to their businesses. Others make great money and still have time to enjoy their lives. What’s the difference? Mindset and execution. DAVID ANSWERS MY CALL on his Bluetooth-enabled helmet from atop Read more…
Russell Conwell, the founder of Temple University, once gave a speech titled Acres of Diamonds. The supposedly true story is about an African farmer who heard stories of fortune by other farmers. These farmers discovered Read more…
THE COMMON DENOMINATOR OF SUCCESS below is as timely and inspirational, as it was when it was first delivered in 1940. Its message is well suited to anyone in the sales profession, or anyone in Read more…
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